Online Shopping Cart - an intro

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Online Shop came into existence in 1993-94, along with the advent of browsers like Mosaic & Netscape (ref: Wikipedia), and has become a big game changer across the globe in e-retailing of products.

Categorised under the Business-to-Customers (B2C) of eCommerce in digital era, Online Shopping Carts have become the subject of debate against pestle & mortar retail establishments, as e-tailers have started stealing the hearts of the shop-freaks.

Leaning back on well developed software, the online shop or eshop (electronic shop) portrays variety of products under a wide range of categories, sub-categories, with filtering options to aid the visitor search and land on the perfect product features he/she wishes to buy online.

Wide variety of online payment options like Credit / Debit cards, NetBanking, COD, EMI, Mobile payments, and more, have propelled this format of product selling to the fore.

 

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Being online, the brand building exercises, promotions, offers and sales… are all digitally marketed effectively and swiftly, at a comparatively low cost.

Logistics Vendors & Online Aggregators have come to join hands with this booming industry, by providing COD and online tracking facilities (through APIs).

Instant email and SMS alerts have boosted the trust worthiness of this industry. Even though, it is highly debated on the quality of online products, the opportunity at sight is… if you stick on to quality, the product will have an exponential growth.

Get on to etailing and unfold the unlimited potential lying within.

 

Technology

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The Web Charisma - UI & UX

UI (User Interface) & UX (User Experience) dominate, among other parameters of web designing and web development these days, as visitor engagement plays the prime role. At, Aristo Creative Technologies, due attention is given in hand picking the effects – so that they do not overdo; quickly loading – so that the visitor does not move away (a deterring factor for Google - and it counts this as bounce rate, concomitantly ranking the website low); and, easy - self explanatory interface for quicker visitor interaction - aiding online business activities. Html5, CSS3, JS, JQuery and Ajax are deployed to effectively execute the UI & UX.

 

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Device Scalability - Google friendliness

Mobile first approach aided by the twitter Bootstrap CSS framework – as the Google wants it – is what is adopted by Aristo Creative Technologies. The advent of Newer devices to reach the internet, also warrants the adaptation of websites to all available devices like smaller Smartphones, Tablets, Laptops, Desktops and Smart TVs.

While deploying device and fonts scalability (without sparing readability in smaller devices) are also taken care off at Aristo Creative Technologies.

 

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Quick Loading

Minifying methods and CloudFlare CDN are deployed to achieve this, other than engaging web optimized images.

 

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The Heart - PHP & MySQL

Aristo Creative Technologies in-house CMS (Content Management System), Online Shopping Cart, Portals and Web application are developed on Core PHP with OOPs concept (Object Oriented Programming) and My SQL database structure – with which most of the world’s common man portals are driven.

 

Store Front Features

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Responsive UI theme in Twitter Bootstrap

Aesthetic design, apt infographics, user & mobile friendly UI theming woe the shopper to go further into the store and explore the products. We deploy the uptrend UX (user experience) and UI (user interface) themes to engage the shopper every moment he/she is in the online store. Mobile, Tablet PC, Laptop, Desktop and large format adaptability makes your Online Store available to both Android and iOS users

 
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Product Classification & Structure

Unlimited categories, sub-categories (2-tier) and super sub-categories (3-tier) to accommodate every product that you intend to show case.

 
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Filtered Search

To filter the search of products by price range and attributes (like size, color, make, model, brand, packing, merchant and so on.

 
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Social Login

Different logging in options like facebook, google and guest - other than the routine registered login.

 
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eWallet

Where the shopper can add money and pass on the login info to spouse or friend or relative to make a purchase of their wish.

 
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Gift Voucher

This facilitates the shopper to gift his/her beloved ones with a voucher. The shopper can buy a gift voucher denomination of his/her selection and gift it to anyone else by just entering their email ID and phone numbers. The reciepient can redeem the voucher (which would have a code to redeem), when purchasing the products/service from the store.

 
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Product Showcase

Zooming/Panning of the product image (with three additional product image options) -makes the shopper to have close view of the product

Detailed product description

Variants - like size, colour, shape etc., to select before ordering

Gift Wrapping

Wait list - this option will display only when the product in out of stock, and helps shopper to express the interest in the product, and needs to get intimated while in stock, Via email and SMS

Wish list - the shopper can click on this option in the product page, expressing a wish to get intimations on offers/deals n the product via email and SMS

Social media sharing - sharing the product on social websites like Facebook, twitter, pinterest and others

Option for showcasing a video on the product

Post a query to the support team

Related products ('you may also like this' or 'People who bought this product, also bought these…' kind of a section) – A section which would display - in the same product page - ancillary or complementary products to the viewing product (e.g. Pillow covers in the product 'pillow')

From the same merchant/brand – This section would display all the products of the merchant/brand -more apt for multi brand retail and multi-vendor systems

Similar Products – All other products belonging to the same sub-category will be displayed here

Deals & offers – Deals, combos and offers pertaining to the product in view. This would function as an up selling tool

 
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Shopper’s My Account Window

A facility for the registered shopper, where the shopper can check on the purchases made (history), order status, eWallets, Gift vouchers, Discount coupons from the store, Wish list and Wait listed products.

 
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Product Promo Panel

Image slides – time controlled image slider slots to display featured / offer / on sale / new / hot seller / top seller product images. The product images are linked to land in the respective product pages.This would assist in upselling a product at different arenas, at different price tags.

Welcome pop-up – Is a pop-up while any shopper enters the site. A promo or ad can be placed here, the name, mail ID and phone number of the shopper can be harvested here and stored in the database for follow up. But Google does not prefer this.

 
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Online Payment Gateway

CCAvenue, PayUBiz, PayUMoney, EBS & Paypal can be incorporated, to receive payments from shopper’s Credit card, Debit card (all Visa, Master, Diners Club, Meastro, American express, JCB) Net Banking, ITZ cashcards can be accepted online

 
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Email & SMS Alerts

When a shopper makes a purchase online, alerts are triggered to both shopper & store owner. (SMS is optional with an unique sender ID - ex: ACTWEB. Chargeable @ 7500 one-time)

 

Store Admin Features

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Order Manager

To check orders of the day and yester dates; check wish list and wait list - product wise; update order status - as ‘under process’, ‘dispatched’, ‘delivered’ - with supporting info; eWallet deposits - user wise, utilized and balance - up to date; Gift vouchers purchase listing – user wise, utilized and pending usage – up to date.

 
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Product Manager

To edit, delete and add new categories/sub categories/product. In product manager, while adding the products, you can add variants, Related products, description - small and detailed, price, offer - as % of or currency value; stock addition, delivery time, additional charges for delivery type - same day, scheduled date and so on; Charges for gift wrapping, tax and any other promo panel selection - like for featured product/hot seller/Top seller and such others.

 
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Web Pages Manager

To add, edit, delete web pages with images and text content in the main menu/footer menu – like about us, contact us, FAQ, privacy policy, disclaimer, Terms and conditions, returns and refunds, and such others.

 
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Marketing Tools

Customer email harvester, customer phone number harvester, discount coupon code generator, with validity duration, newsletter, promotional SMS.

 
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Promo Banner Manager

Portal's banner, promotional banner, category banner and sub category banner images can be managed here.

 
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Core Manager

To manage site essentials like logo, variant types - category wise, specification and attributes - category and sub category wise, Managing charge types - tax, gift wrapping, shipping and the likes, sender address for taking out packing slip print outs, service location list – area and pin code.

 

Shopping Cart Addons

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Staff Role Manager (Additional 15,000)

This module will help the store owner to allocate areas of the admin panel to be managed by a particular staff. The date, time and staff name will be updated as a log for all the activities on the portal admin that the particular staff carries out, which can be viewed by the stores owner at any point of time.

 
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Support Ticket Manager (Additional 15,000)

This module will help the support team to effectively handle the support queries from customers, online itself, by a ticketing system

 
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Referral Points or Multi-level Networking Points (Additional - after discussion)

This app will provide points on joining, referring, for purchasing, for the referred person’s purchase and so on, as per the way you visualise the cash backs, which will be added to the shopper’s account as Bonus / Reward points. The Shopper can redeem these points at the time of making payment.

 

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Reach us

Location

Aristo Creative Technologies

#855, 5th Main Road, Ramnagar South, Ramnagar, Madipakkam. Chennai, Tamil Nadu 600091
 

Handphone:

Inquiry - +91.8144405577

Support - +91.8939946044
 

Landline:

+91.44.64590022
 

Email:

Inquiry- mailus@aristowebtek.in

Support- helpdesk@aristowebtek.in

Inquiry

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To pay

Account holder name : Aristo Creative Technologies

Beneficiary Account # : 913020052758017

Account type : Current account

Bank name : Axis Bank

Branch : Velacheri

Bank Address : Axis Bank limited, 37 - D, Velachery Tambaram Main Road, Velachery, Chennai, india

IFS Code : UTIB0000234

Swift Code : AXISINBB234

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